Editor’s Note: This post was updated in October 2016. It was originally published in March 2014 and has been completely revamped and updated for accuracy and comprehensiveness.

Apple Maps: A Powerful Platform for Local Businesses

With the launch of iOS 10, Apple Maps has taken a turn for the better with big improvements to its design and functionality.

Apple Maps helps you to snake around traffic with “proactive suggestions,” book restaurant reservations or taxi rides without even leaving the Maps app, ask Siri for directions, and much more.

iOS 10 Apple Maps Across All Apple Devices

 

According to The Associated Press, Apple had received more than “5 billion map-related requests each week” in 2015.

What this means for businesses – regardless of size – is to take advantage of adding their business to Apple Maps.

So what are you waiting for? Follow these simple 9 steps for increased online exposure and authority in your service area.

How to Add Your Business to Apple Maps

Step 1. Visit Apple Maps Connect.

Apple Maps Login

Step 2. Login or create a new Apple ID. Click the blue arrow to proceed.

Step 3. You will be prompted to a menu called “Small Business.” Click “Add My Business”

Add My Small Business on Apple Maps

Step 4. Read and agree to the Terms of Use.

Step 5. Enter your business name and location to find your listing in the Apple Maps directory. If not found, click “Add new place.”

Find and Claim Your Business on Apple Maps

Step 6. Enter the following business information:

  • Place name (business name)
  • Place status (either “This place is open” or “This place has moved or closed”)
  • Country
  • Categories
  • Phone number
  • Apple Pay (“Accepted” or “Not Accepted”)

Adding Business Information for Listing on Apple Maps

NOTE: There are over 1,340 business categories to choose from. Fortunately, I have saved you the time and labor from having to look them all up.

Fill out our short form to subscribe to our newsletter and receive a FREE copy of the complete list of Apple Maps categories!

 

Step 7. After submitting your information, click “Call me now” to trigger a phone call to your business. Over the phone, you will receive a 4-digit code that you will need to enter on the screen.

I personally did not have luck with our automated phone system, so instead I sent out a contact form submission.

Click here to contact Apple Maps to verify your listing or request the removal of any duplicates.

Verify Business on Apple Maps

Verify Apply Maps Listing Over the Phone

Step 8. Update your business information and social links, then click “Claim this place” or “Submit for review.”

Optimizing Apple Maps Listing

Add Business Address for Apple Maps Listing

Update Business Hours on Apple Maps

Adding Social Links to Apple Maps Listing

Step 9. Create a habit of reviewing your business information every 3-4 months. This is especially the case if you rebrand, move locations, or close down your operations.

NOTE: Whenever you log into your account, you will need to repeat steps 1-4. Then you will automatically be directed your business dashboard.

Make Your Business Stand Out Online with Intuitive Digital

Claiming your Apple Maps listing is a great start, but there is still much more you can do to enhance the online visibility and rankings of your business.

At Intuitive Digital, we’re more than another digital marketing agency.

Our team of enthusiastic, data-driven strategists works closely with small business owners and enterprises to take ownership of their online branding and meet their year-round goals.

Contact us today for a complimentary business audit, quote or ping-pong challenge with one of our team members.

Download Apple Maps Categories List

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