After your incredible, passionate staff, an amazing website is the most important asset in your nonprofit tool box. Whether you’re redesigning your current site or starting to build it from the ground up, it can feel like an overwhelming process. We can help!

Struggling to get your message out there? You pour so much passion and hard work into your nonprofit, but if no one is finding your NGO online, that can feel a little discouraging. Help your nonprofit get the resources it needs by boosting its chances of appearing for relevant users in Google Search results. Follow […]

Digital Marketing Strategy For Nonprofits – Yes, You Need One Your nonprofit organization has an incredible mission, and you work your ass off with limited resources to push it forward. You’re probably a marketing team of one (maybe you’re lucky enough to have an assistant or intern), so you certainly don’t have the time—let alone […]

Each season, event, and holiday presents a different opportunity for businesses to capitalize. Seasonality affects every industry differently, and often, B2Bs and B2Cs experience surges and lulls at opposite times. Here are fall marketing ideas, strategies depending on your annual business cycle, and tips for planning ahead.

Schools Out for Summer!  There’s a sense of freedom and possibility that only summer brings. The days start early and the evenings end late as the daylight lingers until almost 10 pm. Wardrobes become light and airy. The buzz of energy from all the living things around you is palpable.  The urge to leave work […]

The holiday season is over, which means there are no more excuses to put off working on your new spring marketing campaign ideas. Everyone procrastinates, so we thought we’d give you a nice push off into the spring season with some relevant, seasonal marketing tips. “What makes marketing specific to a season” is the million-dollar […]

Winter is front-loaded with holidays so you may find yourself asking what the heck to do with your marketing campaigns during the months after December. There aren’t any major national commercialized holidays until Valentine’s day, and that doesn’t easily lend itself to every industry as a sales pitch.  For us living in the PNW, we’re […]

A great seasonal marketing strategy is tailored to your specific community environment and industry. This means if you’re a local company, you’ll only need to create one seasonal marketing strategy. But if you’re a national (or even global) company, you will need to develop different seasonal strategies for your different regions and/or product lines.

Here are some questions to get you started in the review marketing and management process: Do you currently have reviews? More than 10? Where are your reviews posted? Your own website? Yelp? Do you ask customers/clients for reviews? What’s your average review rating on a scale of 1 to 5? Here’s why I’m asking: 90 […]