Each season, event, and holiday presents a different opportunity for businesses to capitalize. Seasonality affects every industry differently, and often, B2Bs and B2Cs experience surges and lulls at opposite times. Here are fall marketing ideas, strategies depending on your annual business cycle, and tips for planning ahead.

Schools Out for Summer!  There’s a sense of freedom and possibility that only summer brings. The days start early and the evenings end late as the daylight lingers until almost 10 pm. Wardrobes become light and airy. The buzz of energy from all the living things around you is palpable.  The urge to leave work […]

The holiday season is over, which means there are no more excuses to put off working on your new spring marketing campaign ideas. Everyone procrastinates, so we thought we’d give you a nice push off into the spring season with some relevant, seasonal marketing tips. “What makes marketing specific to a season” is the million-dollar […]

Winter is front-loaded with holidays so you may find yourself asking what the heck to do with your marketing campaigns during the months after December. There aren’t any major national commercialized holidays until Valentine’s day, and that doesn’t easily lend itself to every industry as a sales pitch.  For us living in the PNW, we’re […]

A great seasonal marketing strategy is tailored to your specific community environment and industry. This means if you’re a local company, you’ll only need to create one seasonal marketing strategy. But if you’re a national (or even global) company, you will need to develop different seasonal strategies for your different regions and/or product lines.

Here are some questions to get you started in the review marketing and management process: Do you currently have reviews? More than 10? Where are your reviews posted? Your own website? Yelp? Do you ask customers/clients for reviews? What’s your average review rating on a scale of 1 to 5? Here’s why I’m asking: 90 […]

Digital marketing is a misunderstood industry that fosters a lot of doubt, which usually results in the circulation of confusing and damaging rumors. PPC and SEO are two crucial digital marketing tools that are unfortunately frequently shrouded in mythology and bizarre rumors. We thought we’d go ahead and debunk the worst of the worst, so […]

Portland, OR — The U.S. Chamber of Commerce announced Intuitive Digital from Portland, OR as one of the finalists for its annual Dream Big Awards. The Awards, presented by MetLife, celebrate the achievements of small businesses and honor their contributions to America’s economic growth. “Small businesses are the backbone of our economy. Their grit, determination, […]

Yet again the time has come for Google to change its core search algorithm. It seems like it was just yesterday that they released their last update, but nevertheless, we’re still here to help. This can be a stressful time for SEOs and small businesses, worrying about how it might affect your standings on Google, […]