Amazing photos are key to a spectacular performing website

Amazing photos are key to a spectacular performing website

Photos on your website should capture the essence of your business and make a great first impression to your potential customers. We’ve said it before; your website is an investment in your business. As part of that investment, hire a professional who can take beautiful high-resolution photos your web designer can crop and photoshop as needed.

by Alysha Schultz | Dec 8th, 2016
3 Reasons Why you should Hire a Copywriter

3 Reasons Why you should Hire a Copywriter

In 2019, you absolutely MUST produce high-quality content for your website on a consistent basis in order to succeed in digital marketing. Gone are the days of writing boring articles stuffed with keywords every few months. Today you need compelling, useful, relevant, entertaining copy, and you must be posting it regularly. Content is challenging! GOOD […]

by Alysha Schultz | Nov 17th, 2016
How to Avoid Black Hat SEO Agencies: Spooky Warning Signs

How to Avoid Black Hat SEO Agencies: Spooky Warning Signs

Building and growing a reliable online presence is important for your brand. When researching digital marketing companies to help, watch out for spooky black hat agencies lurking in the shadows (not just on Halloween)! Learn how to spot and avoid black hat SEO signs!

by Lynn | Oct 31st, 2016
2 Awesome JSON-LD Schema Hacks for Multiple Locations

2 Awesome JSON-LD Schema Hacks for Multiple Locations

JSON-LD is pretty sweet. It makes encoding schema onto websites super simple. As opposed to squeezing microdata manually into a website’s code, JSON-LD can be placed pretty much anywhere on a page and be totally invisible. And the cherry on top: it can be implemented straight from Google Tag Manager. Writing proper schema in JSON-LD, however, is […]

by Lynn | Oct 25th, 2016
The Shelf Life of a Website

The Shelf Life of a Website

The look of your website can affect your business. An out-of-date looking website could lead potential customers to assume your products or services are also out of date,or worse, that your company is not trustworthy — causing them to leave your site before even reading through the home page.

by Alysha Schultz | Oct 20th, 2016
How to Add or Edit Your Apple Maps Business Listing

How to Add or Edit Your Apple Maps Business Listing

Editor’s Note: This post was updated in October 2016. It was originally published in March 2014 and has been completely revamped and updated for accuracy and comprehensiveness. Apple Maps: A Powerful Platform for Local Businesses With the launch of iOS 10, Apple Maps has taken a turn for the better with big improvements to its design and […]

by Nick Footer | Oct 17th, 2016
Super Easy Guide: How Do I Get My Business on Yelp?

Super Easy Guide: How Do I Get My Business on Yelp?

It’s no secret that I love Yelp not just as a marketer, but also as an avid gluten-free donut connoisseur. It’s a one-stop machine for finding where businesses are, getting directions, and bragging to your friends about what you just ate. Oh, and did I mention reading and writing reviews? However, many business owners don’t […]

by Nick Footer | Sep 20th, 2016
Are You Taking Advantage of Mobile PPC Trends?

Are You Taking Advantage of Mobile PPC Trends?

You’re relaxing at home on a lazy Sunday afternoon watching TV. As you’re mindlessly scrolling through your social media feeds, you get a text message from your friend that says “What time are you coming over for the big game today? I got the drinks, you’re bringing the pizza right?”… yeah, you forgot. As you […]

by Nick Footer | Aug 17th, 2016
SEO Hacks: How to Design an SEO Friendly Navigation Menu

SEO Hacks: How to Design an SEO Friendly Navigation Menu

When you arrive on a website for the first time, you become a pirate on a treasure island – lost and in need of direction. The website’s main navigation menu is your compass for finding what you’re looking for. However, if the compass is broken – or the navigation menu is poorly laid out – […]

by Nick Footer | Jul 18th, 2016