23 Reasons SEOs Lose Their Minds (Part 2)

23 Reasons SEOs Lose Their Minds (Part 2)

13. Realizing your client gave you a fake address (RIP Donkey) No, the UPS store down the street does not count as your business address. No, PO Boxes don’t work either. Know of any other Google Maps fails? 14. Client: “No, you can’t have access to my site, Google account, or anything for that matter” […]

by Nick Footer | May 26th, 2015
23 Reasons SEOs Lose Their Minds [GIFS]

23 Reasons SEOs Lose Their Minds [GIFS]

We all lose our cool from time to time, #amirite? These 23 things are surefire ways to set any SEO into a mental tailspin. Feel free to “Click to Share This Gif” button under each GIF to share the GIF and struggle on Twitter! 1. Semalt visited your client’s site 7,892 times last month Semalt […]

by Nick Footer | May 26th, 2015
22 Signs You Work in PPC [Memes]

22 Signs You Work in PPC [Memes]

Prepare to smile, chuckle or fall to the floor in laughter. This BuzzFeed-style PPC post is bound to get you to at least crack a smile. Enjoy these 22 signs that demonstrate you work in the paid search world! 1. You have an insatiable hunger for data. Is there enough data yet?! Is there enough […]

by Nick Footer | May 19th, 2015
The Good, Bad & Ugly of AdWords Call-Only Campaigns

The Good, Bad & Ugly of AdWords Call-Only Campaigns

It seems like it has been the year of mobile for the past 5 years, so when Google launched call-only campaigns on February 20th, 2015, the paid search world applauded with enthusiasm. Amongst the good remarks about call-only campaigns, there are quite a few cons as well that you might be falling prey to. I […]

by Nick Footer | May 7th, 2015
The Ultimate Guide To Updating Citations + [CASE STUDY]

The Ultimate Guide To Updating Citations + [CASE STUDY]

Anyone that does Local SEO knows that a healthy citation profile is one of the most important ranking factors in local search. We know the consistency, quantity, and quality of the citations play a role in ranking. So what happens when a business changes addresses? Well, those three things go to H. E. Double hockey […]

by Nick Footer | Apr 23rd, 2015
Keyword Research 101: Ice Cream Scoop Keywords

Keyword Research 101: Ice Cream Scoop Keywords

Congratulations! You have landed on this page either to freshen your fundamentals or learn the tasty secrets behind keyword research (definitely the latter). Of course, search engine optimization (SEO) is nothing without a quality website, loaded with rich, relevant content. However, you won’t get the attention your page deserves without keyword research. The aim of […]

by Nick Footer | Apr 21st, 2015
42 Free Hi-Res Image Websites for Every Industry

42 Free Hi-Res Image Websites for Every Industry

Any web designer, blogger or creative person will tell you that visual content is crucial to their line of work. However, beautiful images can be hard to come by and expensive as your shopping cart fills up. In this deal savvy era, people in visual lines of work have one big question: where can you […]

by Nick Footer | Apr 16th, 2015
Click-Through Rate is a Google Ranking Factor

Click-Through Rate is a Google Ranking Factor

Hi everybody and welcome to Whiteboard Wednesday. I’m your host Brian Baker, and I am the SEO guy here at In2itive Search. Today we are going to be talking about the click-through rate (CTR) as a ranking factor in Google’s search algorithm. We’ll Be Examining These Questions: Is it possible that click-through rate can be […]

by Nick Footer | Feb 4th, 2015
How We Earned 500,000 Google+ Views & More in 4 Months [Case Study]

How We Earned 500,000 Google+ Views & More in 4 Months [Case Study]

People tend to write-off Google Plus as a social network. I know I certainly did, but I kept an open mind. And I’m glad I did, because in four short months I grew In2itive Search’s, the digital marketing agency I work at, Google Plus follower count from 27 to 163, increased +1s from 106 to […]

by Nick Footer | Feb 3rd, 2015