1 year at In2itive Search

1 year at In2itive Search

Yep, been here for one year now, one whole year. Actually that’s a lie, I’ve been here for 3 months longer than that because I had an internship here as well. But since interns are not acknowledged as human beings I get to say I’ve been here a year. Thank god video games are not […]

by Intuitive Digital | May 15th, 2014
Negative Keyword List to Kickstart Your PPC

Negative Keyword List to Kickstart Your PPC

Negative keywords have the ability to make or break a pay per click campaign. Your keywords may be relevant, but even targeting very specific keywords alone does not guarantee that your ad will be triggered by relevant search terms 100% of the time. Researching negative keywords should be thorough and immediate; do not wait for […]

by Intuitive Digital | Apr 29th, 2014
How to get better search results on Google, and other sites

How to get better search results on Google, and other sites

Here are some tips and tricks for making a search engine do what you want it to.  That’s right, you can get even better search results that show exactly what you’re looking for. Search Tips Search only a specific site Lets start with one of my favorites, searching within a specific site. That’s right you […]

by Intuitive Digital | Apr 17th, 2014
Strategic Use of Images in Search Engine Optimization

Strategic Use of Images in Search Engine Optimization

When assessing page structure and layout, there is a subtle, yet strategic way to use images in an SEO-friendly manner (beyond ALT tags) that improves your search rank while allowing you to integrate the necessary marketing message(s). Confused? Let’s look at an example: Suppose you operate a travel site and you want to optimize a given page for […]

by Intuitive Digital | Apr 17th, 2014
How to Choose the Right Domain Name

How to Choose the Right Domain Name

Choosing the right domain name will either haunt or help you. Just as your business name it can explain part of your unique selling proposition your domain name will be how potential or returning customers find you online. Picking the wrong domain name can be costly, but by following our advice you’ll put your business […]

by Nick Footer | Apr 9th, 2014
Google Analytics & AdWords: Turn it Up to 11

Google Analytics & AdWords: Turn it Up to 11

Google Analytics is our favorite website analytics program.  Not just because it’s free, although that certainly sweetens the deal, but because you can plug your Google AdWords data directly into it (straight from the horses mouth, as it were). This allows us to leverage the data we get from both sources to make informed decisions […]

by Intuitive Digital | Apr 3rd, 2014
Tips on Mobilizing Your PPC Campaigns

Tips on Mobilizing Your PPC Campaigns

The power of the mobile web is undeniable. 56% of everyone in the world owns a smart phone, and that number is quickly on the rise. This means that more people access the mobile web than ever before. As Internet marketers, it is our responsibility to capitalize on these trends and utilize them to our […]

by Intuitive Digital | Feb 19th, 2014
My Experiences Telecommuting

My Experiences Telecommuting

A situation popped up recently, one where I needed to change locations. I was prepared to quit my job so I can go take care of important things, but instead I got a chance to telecommute full time. Needless to say, I took it, and I have been slowly learning the ups and downs. So […]

by Intuitive Digital | Jan 17th, 2014
Being Responsible with PPC Advertising Budget

Being Responsible with PPC Advertising Budget

As a digital marketer, I understand how important it is to make the most of an advertising budget. I’ve worked with budgets from as little as $200 to as much as $30,000+ a month; no matter how big or how small a budget, we needed to make every dollar count. The bottom line is…well… the […]

by Intuitive Digital | Jan 9th, 2014