Clear Goals, Fast Results
Everyone is online, including your potential customers. With PPC ads you can reach them where they are. The best part? Unlike SEO, paid ads start delivering real results immediately.
Drive Conversions with Strategic, Streamlined Ads
PPC (pay-per-click) advertising is a powerful tool for short-term results. It allows you to engage the right audience, at the right time, with the right messages. You can reach potential customers at any stage in their decision-making process — when they’re researching, ready to buy, or after they leave your website. That’s why you see PPC ads everyday on Google, YouTube videos, social media, and more. At Intuitive Digital, our approach to PPC is highly targeted and seamlessly integrated with your other marketing initiatives. We do more than just run your account. We’re always testing, tweaking, and improving your campaign to provide you with more customers at a lower cost. Did you know:
- On average, businesses make $2 in revenue for every $1 spent on AdWords
- For searches that indicate an intent to purchase, paid ads get 65% of clicks
- Search ads can increase brand awareness by 80%
If PPC is so effective, why isn’t every business raking in sales with Google Adwords? Unfortunately, a successful paid search account requires constant monitoring, intense attention to detail, and a lot of complex PPC knowledge. We live for that stuff! Our team of PPC strategists can handle all the moving parts to maximize leads and sales for your business.
Let’s get the conversation started!
How Do We Do It?
We’re not interested in making promises we can’t fulfill. That’s why we start by working with you to set clear goals that match your business objectives. Then the magic begins.
Keyword targeting starts with fully understanding your business and the kinds of leads you want. Then we identify the relevant, high volume keywords that your customers are searching for but your competitors may have missed.
Ad Writing and A/B Testing
Our ad writers know what makes future customers click, but we don’t just rely on our experience. We also split test different versions of your ad copy, landing pages, and sometimes images to find the magic combination that brings in the most business to you.
Good Enough is Never Enough
You don’t just want clicks; you want customers. You don’t just want customers; you want lots of customers at the lowest possible cost per acquisition. At Intuitive Digital, we’re constantly optimizing keyword bids and tracking budgets to get you the most bang for your buck.
Research Never Ends
Want to stay ahead of your competitors? So do we. Not only do we perform an extensive competitive analysis, but we also continue to monitor your competitors so we can take advantage of opportunities they miss.
Analytics and Reporting
How do you know your ads are delivering new business? You can rely on accurate analytics and clear, insightful reporting. You’ll receive detailed and concise reports that explain our results and recommendations. We’re always happy to jump on the phone and answer your questions too.
Compelling Ad Design
Many paid ads contain a visual component which is just as important as the written content — sometimes even more so. At Intuitive Digital, we have excellent ad designers who create stunning and persuasive visuals for display and Facebook ads.
How to Make PPC More Effective
PPC campaigns do the most for your business when you have a solid SEO strategy in place as well. It’s much easier to set smart budgets for your ads when you’re getting a consistent stream of business from SEO efforts at the same time. Your PPC dollars are also much more likely to produce new business when your website works as an effective marketing tool. Learn how our SEO and website services can complement your paid advertising efforts to help your business grow even more.
See Our Results
After an initial campaign rebuild, Intuitive Digital went to work on deploying highly successful strategies that included regular ad testing, day and time bid adjustments, device bid adjustments, direct ROI bid strategies, email retargeting, and Gmail ad campaigns.
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