Search Engine Optimization

Before we begin any implementation, the first step is for our experts to do a thorough audit of your current website. We look for issues that are negatively affecting your organic search presence, as well as opportunities for improvement. Once the audit is complete, we build a customized strategy, along with recommendations to improve those issues. A presentation will be scheduled to walk you through all of our findings and recommendations that will pave the road for SEO visibility and success. 

This is the strong foundation for your SEO. It is the behind-the-scenes building that helps search engines understand who you are and what you do. With technical SEO, we make sure your site is indexable and that Google is correctly crawling your site. In addition, we analyze your mobile and desktop site speed, core web vitals, status codes (404s and 301s), URL structure, XML sitemap, canonical tags, duplicate issues, and more.

Off-page SEO refers to actions taken outside of your website that have an impact on your search engine visibility. Optimizing for off-page SEO involves improving search engines’ perception of your site’s trustworthiness, relevancy, and authoritativeness. This is primarily done by acquiring inbound links from relevant sites to your site. Increasing the number of quality backlinks to your site through link building also leads to higher Domain Authority (a score developed by Moz to predict the likelihood that a domain will rank against competitors.)

Opposite to off-page SEO, on-page SEO is focused on optimizing elements on a website to improve organic presence. At Intuitive Digital, we understand the importance of these factors and will help you:

• Optimize title tags and meta descriptions
• Target the right keywords your audience is searching for
• Look for gaps in content
• Prioritize the user experience 
• Adhere to SEO best practices so you don’t get penalized
• Use audience research data to make informed decisions
• Write site pages and blogs in your brand voice
• Organize content with wireframes
• Create custom images, videos, charts and graphics to boost your engagement rates

If you business is large or small, you can’t afford to ignore local SEO. We’ll help you target your audience in your desired geographic location using geo-modified keywords. We’ll optimize your Google Business Profile listing so that you appear on the top of the page and in the maps search results. We can also embed a Google map onto your site, and help with reviews management.