Technical SEO Services
Search engine optimization (SEO) plays a crucial role in driving traffic to websites. However, technical SEO is often overlooked. Technical SEO focuses on the functional and structural aspects of a website that affect its visibility in search engine results. Technical SEO services are an essential part of any comprehensive SEO strategy. Working with Intuitive Digital’s technical SEO experts will greatly improve your website’s search engine rankings.
At Intuitive Digital, every SEO website audit and strategy we perform includes a comprehensive and customized technical SEO overview that addresses our partners’ unique website structure and functionality. We understand the importance of technical SEO for website performance, user experience, and search engine rankings, and we are committed to helping our partners achieve their business goals.
Why is technical SEO important?
Technical SEO is a branch of SEO that focuses on the technical aspects of a website, such as its site structure, XML sitemap, robots.txt, page speed, and structured data. Technical SEO is important for website performance and user experience, as well as for search engine rankings. By optimizing the technical elements of a website, businesses can increase their organic traffic, improve their user experience, and ultimately achieve their online marketing goals.
Technical SEO Audit Services
One of the most important SEO services we offer is a technical SEO audit. Our technical SEO audit process is comprehensive and customized to each business’s unique needs and goals. This audit involves analyzing a website’s technical infrastructure and identifying any issues that may be hindering its visibility on search engines. Our technical SEO specialists use tools like Google Search Console, Google Analytics, and Screaming Frog to assess a website’s performance. This includes its crawlability, indexability, and structured data. We also analyze website content and search engine rankings to identify areas for improvement. Our goal is to provide our partners with a clear understanding of their website’s technical performance and a roadmap for improving it.
Technical SEO Factors
Several technical SEO factors can impact your website’s performance and search engine rankings, as well as the overall User Experience of your site. These factors include:
- Website page speed
- Site structure
- XML sitemap
- Robots.txt file
- JSON-LD schema markup
- 404 broken links
- 301 redirects
Our comprehensive technical SEO services address each of these factors by optimizing your website infrastructure, reducing page load times, optimizing images, compressing files, and implementing structured data. We’ll also look to address 404 status codes, broken links, and internal redirects to ensure a seamless experience for your customers.
Technical SEO Strategy And Implementation
Our technical SEO specialists work closely with our partners to understand their unique needs and big-picture goals. Once your needs are understood and the analysis is complete, we develop an in-depth SEO strategy to prioritize and address each issue. If you have in-house web developers, we can delegate some of the tasks to your web team, or we can implement all of the recommendations ourselves. It all depends on your internal bandwidth and preferences. Once all top priorities are completed, we actively monitor and maintain your website’s SEO health and rankings to ensure continued performance and results.
FAQs About Our Technical SEO Services
Our technical SEO specialists work closely with our partners to understand their unique needs and big-picture goals. Once your needs are understood and the analysis is complete, we develop an in-depth SEO strategy to prioritize and address each issue. If you have in-house web developers, we can delegate some of the tasks to your web team, or we can implement all of the recommendations ourselves. It all depends on your internal bandwidth and preferences. Once all top priorities are completed, we actively monitor and maintain your website’s SEO health and rankings to ensure continued performance and results.
A technical SEO audit is a type of website audit that reviews your website’s SEO health. It dives deep into the functionality and structure of your website, and how those elements affect SEO rankings and visibility. Typical elements that are analyzed include page load times, the XML sitemap, image size and compression, indexability, crawlability, schema markup, and robots.txt files.
A full SEO audit typically takes our SEO team about 3 weeks to complete. Upon completion, you will receive a detailed outline of the issues impacting your website rankings and visibility, and a prioritized action plan to address each issue.
There is a wide range of issues that can affect your website’s performance. Common technical issues include duplicate content, Schema markup, canonicalization, robots.txt, XML sitemap, SSL and HTTPS protocols, broken links, 404 errors, indexability, core web vitals, and page experience.
There are various tactics and strategies used to optimize page speed and reduce load times. Some of the most common we use include compressing images, minimizing HTTPS requests, using browser caching, minimizing or optimizing the use of plug-ins, optimizing website code including HTML, CSS, and Javascript, using a content delivery network (CDN), and optimizing server response times.
Structured data is a standardized format for conveying information and classifying content using the language of search engines. Schema markup (schema.org) is one vocabulary for classifying that content. Schema is implemented within your website’s code and conveys core details like your business name, address, phone number, hours of operation, products and services, and much more. It ensures search engines can adequately understand and therefore rank your content accordingly. Schema not only helps Google understand your business but enables your content to be displayed in rich results and featured snippets, thus improving the click-through rates of your content.
Improve Your Website’s Technical SEO With Intuitive Digital
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