51 Free High-Ranking Local Business Citations

LAST UPDATED: March 29, 2016

If search engines were the pretty girls back in high school, consider citations to be the muscle car to getting noticed.

A citation is a mention of your business name, phone number, address, and website across the web (e.g. a yellow pages directory).

Google, Bing, and Yahoo! are search engines that track the quantity and quality of citations when determining the ranking of a particular business.

Essentially, the more exposure a business receives from high-quality websites and directories, the higher it will rank in local online search.

Translation: more people looking for your products and services will land on your website.

Aside from Facebook, Twitter, and other social profiles you should already be utilizing, I have compiled a list of the 51 best, high-ranking local business citations. All for free, of course!

Important Ranking Factors to Consider

Sometimes you need to visualize how much “detail” you should put into your citations.

This Ford Mustang is guaranteed to “pick up” attention among search engines.

Car puns aside, consider these 3 aspects when filling out citations.

Domain Authority

DA stands for “Domain Authority,” a metric developed by Moz that measures how well a website will rank on search engines.

Based on a 100-point scale, a site with a high DA is considered to have a stronger chance of ranking higher in the search engine results than a site with a low DA score.

Domain Authority is calculated by numerous aspects, but one of its driving factors is the number of quality backlinks pointing to your website.

Keep in mind that DA comes from quality linked content, so a low DA score does not necessarily equate to a low ranking.

Your DA score may even fluctuate up or down, for example, because quality backlinks have been removed or search engines are not crawling through your site as often due to the lack of rich, relevant content.

In this case, compile the domain authority of your competitors and industry leaders using the MozBar, then assess if the impact of these changes were widespread or not.

N.A.P. Information

Maybe you want to “drive” search engines back to your place.

Or rather, you want to show Google, Bing, and Yahoo! that your business online is legitimate.

By inaccurately listing your business address across many, different citations, your site becomes less visible in the local search results.

When filling out citations, use the exact N.A.P. – name, address, phone number – information found on your website.

Instead of listing multiple call tracking phone numbers, use your primary contact number for the best search results.

You can use also SEO tools like Moz Local or BrightLocal to efficiently manage your citations.

Business Categories

Choosing your business categories is one of the most essential yet overlooked practices when building citations.

If people are searching for “business consulting” or “occupational therapy,” and your business is not targeted for these categories, then your site is not visible to all the customers you are trying to reach.

Preferably, you want to select 5 relevant business categories with the first 3 categories being spot-on.

List of Free, High-Ranking Citations

Back to our muscle car analogy, search engines have a wide interest in cars.

And to get noticed, you need the best citations!

Below are 51 citations with a DA of 40 and higher.

What also brings value to these sites is that they are easy to claim and update, in case you move to a different location or want to add more relevant information.

Along with the types of directories these citations are tailored to, the sign-up column states whether or not you will need to create an account under this site.

Ladies and gentlemen, start your engines – ready, set, GO!

Citation Name	DA	Niche	Region	Sign-Up
Google My Business	100	General	Global	✓
Facebook	100	General	Global	✓
Pinterest	100	General	Global	✓
Linkedin	99	Business/Finance	Global	✓
Bing	96	General	Global	✓
Yelp	93	General	Global	✓
TripAdvisor	93	Travel/Tourism	Global	✓
Houzz	90	Contractors	Global	✓
YellowPages	89	General	USA	✓
Foursquare	87	General	Global	✓
CrunchBase	85	Business/Finance	Global	✓
Angie’s List	85	General	Global	✓
Thumbtack	83	Contractors	USA	✓
Avvo	80	Legal	USA	✓
Lanyrd	80	Events	USA	✓
Kudzu	71	General	USA	✓
BOTW	70	General	Global	✗
Zomato	70	Restaurant	Global	✓
InsiderPages	68	General	USA	✓
HG	67	Legal	USA	✓
Hotfrog	67	General	USA	✓
YellowBot	65	General	USA	✓
Spoke	59	Business/Finance	USA	✓
TradeKey	59	General	Global	✓
Gogobot	58	Travel/Tourism	Global	✗
Tupalo	57	General	Global	✓
SoMuch	54	General	Global	✗
Jayde	54	General	Global	✗
JustLanded	54	General	Global	✗
Brownbook	54	General	Global	✗
Restaurants	51	Restaurant	Global	✗
DiscoverOurTown	50	General	USA	✗
CitySquares	50	General	USA	✓
Where2Go	50	General	Global	✓
EZLocal	49	General	USA	✓
CitySlick	46	General	USA	✓
Cortera	46	General	USA	✓
Fixr	46	Contractors	USA	✓
Cylex	45	General	USA	✓
GoLocal247	45	General	USA	✗
Wand	45	General	Global	✗
BizHWY	43	General	USA	✓
Opendi	42	General	USA	✓
Lacartes	42	General	USA	✓
ChiefMall	42	Contractors	USA	✓
SaleSpider	42	General	USA	✓
YaSabe	42	General	Global	✓
PinBud	42	General	Global	✓
MyHuckleberry	41	General	USA	✓
Trivok	41	General	USA	✓
Hubbiz	40	General	USA	✓

Bonus: 5 Business Citation Tips

Here are some SEO recommendations to follow when building citations:

• Fill out as much information as possible
• Write unique business descriptions that describe your history, niche, products and services
• Be 100% consistent with your NAP information
• Use a spreadsheet to track your login information
• Revise old listings and delete duplicates

Related: How to Set Up & Optimize Google My Business